We have decided to do a questionnaire for our research to see what style of music video would appeal to our target audience. Our target audience is 17-25 year old male how is listens to alternative rock music.
1. How old are you?
3. What genre of music do you listen to?
4. Do you watch music videos?
5. What is your favourite video?
6. What do you like about the video?
Person 1:
1. 17
2. Male
3. Pop Punk, Rock
4. Yes
5. Fall Out Boy – Dance Dance
6. Performance, Comedy
Person 2:
1. 17
2. Male
3. Indie, Rock
4. Yes, occasionally
5. Arctic Monkeys – When the sun goes down
6. A clear story throughout
Person 3:
1. 16
2. Male
3. Alternative rock
4. Yes, everyday
5. Biffy Clyro – Mountains
6. Performance mixed with weird stuff (might have a message)
Person 4:
1. 18
2. Male
3. Hardcore Punk
4. Yes
5. Cancer Bats – Sabotage
6. Funny story, Links to Beastie Boys – Sabotage
Person 5:
1. 17
2. Female
3. RnB/ 80’s
4. Yes, all the time
5. Beyonce – Irreplaceable
6. She has attitude
Person 6:
1. 17
2. Female
3. RnB/ 80’s/ Hip Hop
4. Yes
5. Beyonce – Sweet Dreams
6. Good dancing
We have done this survey to research what type of music video would appeal to our target audience and what our target audience likes. We questioned people who are not in our target audience because we wanted to make sure that the type of video we intend to create, is not a generic video that can be used for many different genres. We did this because the aim of our video is very precise and the message will only be received by our target audience.From doing this survey, we found out that our target audience (mainly personified by person 3) enjoys a music video for an alternative rock song to be a performance/abstract video. We also found out that females (not our target audience) prefer music videos for RnB songs with dancing in them.
Posted by Matthew
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